{"id":50212,"date":"2026-09-01T16:55:31","date_gmt":"2026-09-01T16:55:31","guid":{"rendered":"https:\/\/cryptomag.finance\/?p=50212"},"modified":"2026-09-01T16:55:31","modified_gmt":"2026-09-01T16:55:31","slug":"ftc-suing-amazon-over-alleged-secret-ad-overcharges-exceeding-20000000000","status":"publish","type":"post","link":"https:\/\/cryptomag.finance\/?p=50212","title":{"rendered":"FTC Suing Amazon Over Alleged Secret Ad Overcharges Exceeding $20,000,000,000"},"content":{"rendered":"

\"\"<\/p>\n

Federal regulators are suing Amazon for allegedly using hidden surcharges to secretly and systematically overcharge advertisers by more than $20 billion on its platform.<\/p>\n

The Federal Trade Commission\u2019s complaint alleges<\/a> that the e-commerce giant manipulated its pricing and auction systems after a 2019 rule change without notifying advertisers.<\/p>\n

The lawsuit targets sponsored products ads, brands ads and display ads that appear alongside search results.<\/p>\n

Officials allege the scheme boosted Amazon\u2019s revenue through undisclosed fees affecting advertisers.<\/p>\n

The complaint was filed in U.S. District Court for the Western District of Washington and was joined by 22 states.<\/p>\n

Says FTC chairman Andrew N. Ferguson,<\/p>\n

\u201cWhen one of the world\u2019s largest online retailers engages in unfair and deceptive conduct, the impact can be<\/em>
\nstaggering. Amazon has millions of advertising customers who were misled into paying<\/em>
\nsignificantly higher prices. These higher costs were largely passed on to American consumers. The FTC under President Trump won\u2019t allow this deception to continue.\u201d<\/em><\/p>\n

Amazon allegedly reaped more than $20 billion from these practices dating back to the auction rules change.<\/p>\n

The suit focuses solely on the ad systems and does not reference other company services.<\/p>\n

In a blog post, Amazon says the FTC\u2019s lawsuit is \u201cmisguided\u201d and that the complaint \u201cfundamentally misunderstands how advertisers operate.\u201d<\/p>\n

\u201cWe\u2019ve provided advertisers with guidance about our auctions and pricing in the main tools they use to manage their campaigns, and we continue to update that guidance. We look forward to making our case in court.\u201d<\/em><\/p>\n

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&nbsp<\/p>\n

Disclaimer: Opinions expressed at The Daily Hodl are not investment advice. Investors should do their due diligence before making any high-risk investments in Bitcoin, cryptocurrency or digital assets. Please be advised that your transfers and trades are at your own risk, and any losses you may incur are your responsibility. The Daily Hodl does not recommend the buying or selling of any assets including cryptocurrencies, nor is The Daily Hodl an investment advisor. Please note that The Daily Hodl participates in affiliate marketing.<\/h6>\n<\/div>\n

Generated Image: Midjourney<\/em><\/span><\/p>\n

\u00a0<\/p>\n

The post FTC Suing Amazon Over Alleged Secret Ad Overcharges Exceeding $20,000,000,000<\/a> appeared first on The Daily Hodl<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"

Federal regulators are suing Amazon for allegedly using hidden surcharges to secretly and systematically overcharge advertisers by more than $20 billion on its platform. The Federal Trade Commission\u2019s complaint alleges that the e-commerce giant manipulated its pricing and auction systems after a 2019 rule change without notifying advertisers. The lawsuit targets sponsored products ads, brands […]<\/p>\n","protected":false},"author":1,"featured_media":50213,"comment_status":"","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"footnotes":""},"categories":[],"tags":[],"class_list":["post-50212","post","type-post","status-publish","format-standard","has-post-thumbnail"],"yoast_head":"\nFTC Suing Amazon Over Alleged Secret Ad Overcharges Exceeding $20,000,000,000 - Cryptomag<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cryptomag.finance\/?p=50212\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"FTC Suing Amazon Over Alleged Secret Ad Overcharges Exceeding $20,000,000,000 - Cryptomag\" \/>\n<meta property=\"og:description\" content=\"Federal regulators are suing Amazon for allegedly using hidden surcharges to secretly and systematically overcharge advertisers by more than $20 billion on its platform. 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