{"id":48235,"date":"2026-07-20T20:05:56","date_gmt":"2026-07-20T20:05:56","guid":{"rendered":"https:\/\/cryptomag.finance\/?p=48235"},"modified":"2026-07-20T20:05:56","modified_gmt":"2026-07-20T20:05:56","slug":"metaplanets-bitcoin-japan-announces-plan-to-scoop-up-coins-despite-market-downturn","status":"publish","type":"post","link":"https:\/\/cryptomag.finance\/?p=48235","title":{"rendered":"Metaplanet\u2019s Bitcoin Japan Announces Plan to Scoop Up Coins Despite Market Downturn\u00a0"},"content":{"rendered":"

Bitcoin Magazine<\/a>
\n
\nMetaplanet\u2019s Bitcoin Japan Announces Plan to Scoop Up Coins Despite Market Downturn\u00a0<\/a><\/p>\n

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Bitcoin Japan, a subsidiary of Asia\u2019s answer to Strategy, Metaplanet, has announced it entered into a financing agreement to start buying the leading cryptocurrency for its treasury.\u00a0<\/p>\n

The Tokyo-based, publicly-listed company said Thursday that it had approved a convertible bond deal with EVO Fund to raise 9.66 billion yen ($59.5 million). The deal will see the company spend over 662 million yen \u2014 or over $4 million \u2014 on its first Bitcoin transaction.\u00a0<\/p>\n

Bitcoin Japan works on Bitcoin-related media, data platforms and events to promote the understanding of the leading cryptocurrency in Japan and \u201ccontribute to the development of its ecosystem globally,\u201d according to its website.\u00a0<\/p>\n

Its parent company, Metaplanet, is a publicly-traded company following in the footsteps of Nasdaq-listed Strategy \u2014 formerly MicroStrategy \u2014 by buying and holding Bitcoin on its balance sheet. It first started buying the asset in 2024.\u00a0<\/p>\n

Metaplanet is one of the biggest Bitcoin treasuries in the world, with 43,000 digital coins worth over $2.8 billion in its coffers. Its stock is currently down over 50% year-to-date.\u00a0<\/p>\n

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JUST IN: \"\ud83c\uddef\ud83c\uddf5\" Japan Public company Bitcoin Japan Corporation has raised $60 million through convertible bonds, allocating $4.08 million to make its first buy for their BTC treasury \"\ud83d\udc40\"<\/p>\n

BULLISH \"\ud83d\ude80\" pic.twitter.com\/gn7hihxJ68<\/a><\/p>\n

\u2014 Bitcoin Magazine (@BitcoinMagazine) July 17, 2026<\/a><\/p><\/blockquote>\n<\/div>\n<\/figure>\n

Treasury woes\u00a0<\/h2>\n

Bitcoin Japan\u2019s announcement comes as treasury companies see their stock slide. Last year, the business model of buying and holding Bitcoin and other digital assets with spare cash suffered with a plunge in crypto prices.\u00a0<\/p>\n

Strategy, the biggest and oldest Bitcoin treasury, has seen its Nasdaq-listed stock nosedive by nearly 80% over the past year.\u00a0<\/p>\n

Little known publicly traded companies in 2025 rushed to announce they were buying digital assets in a hope to boost their stock prices. The strategy worked but since the market downturn, a number of firms in the space have had to sell a portion of their holdings as the price of Bitcoin has slumped.\u00a0<\/p>\n

But companies are still accumulating during the downturn \u2014 and firms like Bitcoin Japan are seeing the current market price of the leading asset as an opportunity to start a crypto treasury.\u00a0<\/p>\n

Regulatory push\u00a0<\/h2>\n

While Japan has long been a hub for crypto enthusiasts \u2014 former major Bitcoin exchange Mt. Gox was based in Tokyo before a 2014 hack and its subsequent closure \u2014 lawmakers are now working on regulating the asset class.\u00a0<\/p>\n

Japan\u2019s parliament last week passed a law \u200bamendment to designate \u200ccryptocurrency assets as \u201cfinancial assets,\u201d making the assets subject to \u200bstricter regulations, eventually paving the way for products like Bitcoin exchange-traded funds to debut in the Asian nation.\u00a0<\/p>\n

The regulation is likely to come into effect within a year, Reuters reported<\/a>, citing NHK news.\u00a0<\/p>\n

This post Metaplanet\u2019s Bitcoin Japan Announces Plan to Scoop Up Coins Despite Market Downturn\u00a0<\/a> first appeared on Bitcoin Magazine<\/a> and is written by Mathew Di Salvo<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"

Bitcoin Magazine Metaplanet\u2019s Bitcoin Japan Announces Plan to Scoop Up Coins Despite Market Downturn\u00a0 Bitcoin Japan, a subsidiary of Asia\u2019s answer to Strategy, Metaplanet, has announced it entered into a financing agreement to start buying the leading cryptocurrency for its treasury.\u00a0 The Tokyo-based, publicly-listed company said Thursday that it had approved a convertible bond deal […]<\/p>\n","protected":false},"author":1,"featured_media":48236,"comment_status":"","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"footnotes":""},"categories":[45],"tags":[],"class_list":["post-48235","post","type-post","status-publish","format-standard","has-post-thumbnail","category-bitcoin"],"yoast_head":"\nMetaplanet\u2019s Bitcoin Japan Announces Plan to Scoop Up Coins Despite Market Downturn\u00a0 - Cryptomag<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cryptomag.finance\/?p=48235\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Metaplanet\u2019s Bitcoin Japan Announces Plan to Scoop Up Coins Despite Market Downturn\u00a0 - 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